top of page




Business Value








The online betting industry is currently undergoing a period of profound political, legislative, and technological innovation. Innovations in the digital realm, particularly the widespread adoption of mobile devices, have contributed significantly to the sector's growth.

Multi-platform, multi-channel, and multi-user software solutions have facilitated greater player engagement, an increase in gaming activity, and, concurrently, enhanced security and responsibility measures.

Our client is Betpoint, an esteemed ADM authorized dealer with a widespread presence across Italy through a network of points of sale. With years of experience in the sector, the technological platform they possess has become a benchmark in the field of online betting.


A competitive advantage lies in the capacity to continuously adapt and transform gameplay to meet the evolving demands of players, thereby retaining their engagement. User habits and preferences evolve in tandem with technological innovations.

The market demands a progressively immersive gaming experience that seamlessly spans multiple channels, bridging the gap between online and brick-and-mortar establishments. Furthermore, there is an expectation for constantly updated odds, a variety of betting systems, and easily accessible real-time data and statistics.

To address these requirements, our client needed a comprehensive overhaul of their two existing native white-label mobile applications. Acquiring ownership enabled them to tailor and advance their gaming platforms to meet these demands effectively.


Two native mobile applications, one for iOS and one for Android, were developed with a focus on maintaining the Look & Feel while introducing several innovations to enhance the gaming experience:

  • expansion of the games portfolio

  • implementation of real-time updates for odds and results of live events

  • authentication via Touch ID

  • integration of points of sale and apps for ticket booking, payments, and traceability

  • optimization of push notifications and in-app notifications

  • streamlining pre-match and live betting management

  • enhancing computational efficiency for multiple bets

Various optimization techniques were employed to handle peak loads.

Additionally, significant attention was devoted to ensuring data privacy by implementing techniques that secure the display of sensitive information.


  • Optimization of the user gaming experience

  • Seamless cross-channel integration between the mobile app and points of sale

  • Enhanced control over the entire lifecycle of a bet, from the Betting Offer phase to Resulting and Settlement

  • Improved data security

  • Optimized load performance


Back End:

  • Framework: .NET Core

  • Language: C#

OpenAPI Generator for API management

Information reactivity: use of reactive patterns


  • Android: Kotlin

  • iOS: Swift

Push notification: OneSignal

Log management: Sentry

Project details

Team: Project Manager, Business Analyst, Front-end Developer x3, Back-end Developer 
Methodology: Scrum
Duration: 10 months

bottom of page